Why You Should Invest in Our SWISH Program
In the past 12 months alone our multi-award winning SWISH (Selling With Integrity, Selling Honestly) sales training program has received great media coverage after being featured on Shark Tank AU and receiving investment from three of the main investors.
It’s a fact – numerous organisations spend lots of money on sales training initiatives every year but fail to net their desired results.
Over the years we have examined many of these programs and captured lessons and recurring themes from numerous businesses where the training failed to deliver on expectations. One of the most common reasons for failure has to do with the sales training companies providing education and not training per se.
While sales education and sales training might sound to mean the same, they are not interchangeable. Sales education is a systematic learning process that prioritises the acquisition of theoretical knowledge, while sales training refers to the impartation of a particular sales skill or trait.
Employees who receive this training, in the real sense, will also receive substantial sales education. However, those who receive sales education can be devoid of much-needed practical skills.
The SWISH Sales Training Difference
Our SWISH program provides both sales education and practical training, through our course is mainly focused on the practical aspect. We help salespeople understand not only what to do but also how to do it.
Our Brisbane sales training pros are committed to enriching sole entrepreneurs, business owners, sales personnel, and anyone with the desire to boost their sales skills by providing innovative and effective content that relates to the day-to-day selling reality.
Our content covers but is not limited to: how to build a rapport, mastering tonality, effective communication skills, Neuro-Linguistic Programming (NLP) and so much more.