The trick to having elite performance every single day is to optimise where you can add value. Value can come in a few different forms, so it’s important to consider things like; how can I add value to my consumers? How can I add value to my staff? And also how can I add value to myself?
As far as adding value to myself, I look at what’s generating revenue. What’s making me the most money? And then, what am I getting the most fulfillment and satisfaction out of? How can I double down on doing that as often as possible? These are questions you need to ask when thinking about how to have elite performance every single day.
It’s true what they say, that if you enjoy what you do, you’ll never work a day in your life. I find that being fulfilled and satisfied in what I do pushes me to work harder and do better, not only for myself but for my clients. This can mean pushing the boundaries of what you can get out of a conversation, or maybe the amount of things you can do in a day.
To that end, planning a structure for your day can really help with that elite mindset. For example, nothing in my day happens by accident. I have a series of things that I want to achieve in a day, and I make sure to schedule myself and allow time for each of them to happen.
Life is lived by choice and not by chance. When you take the time to put some thought in how your day will run, it’s going to unfold in accordance with what you designed to do in it. The key is to have some tunnel vision and to remain accountable around your day. If you just grab your to-do list, select the five to ten things that are most integral for you to complete today.
Then, eat the frog: get rid of the most challenging things first. If you’ve got a difficult phone call that needs to take place, if you’ve got a disgruntled customer, if you’ve got a staff member that’s underperforming, or you need to let somebody go, whatever the thing is that you most don’t want to do, do it first. If you put it off once, all of a sudden it will be tomorrow. It’s much better to start your day with a negative and get it dealt with and move on to the rest of your schedule than it is to end your day with a negative. When you do that, you leave the office and carry it all night, allowing it to affect your emotions when you get home.
When you optimise your time, you’re able to have elite performance every single day. Build to-do lists and let your day be lived by choice and not by chance. When you ultimately have control and you remove any variables and you just become efficient, then around that set yourself some key performance indicators. What metrics do you want to assess your performance against? Analyse them daily, weekly, or monthly and make appropriate changes to the choices you’re making.
Everybody’s routine is different, but for me it’s about structure. It’s about consistency and it’s about discipline. The more you do something, the more practiced you become, and that structure and performance will flow through to your sales conversations. Send your client an agenda ahead of time – ‘I’m looking forward to having a chat tomorrow, I’m hoping to discuss x,y,z’. It puts you both on the same page and gives you that ability to optimise your time.
With the SWISH sales method, you’ll learn more about ways to prioritise and optimise your time. Not only that, you’ll be introduced to all of our other techniques for elite sales performance. To learn more about the strategies of SWISH selling and integrity in sales and life, read about our sales training, sales coaching, and sales courses. No matter if you are located in Sydney, Melbourne, Brisbane, Gold Coast or anywhere in Australia we are able to assist in providing the most innovative ethical sales training.
Written by Ryan Tuckwood